Bold Stripes Digital

marketing strategies for small businesses

ATTRACT AND ACQUIRE MORE CUSTOMERS

BOOST YOUR BUSINESS

marketing strategies for small businesses

ATTRACT MORE CUSTOMERS

BOOST YOUR BUSINESS

Get the strategy your business needs

grow your small business with intelligent web design, focused Ad Management, & low-cost SEO.

the dilema

too much time or too much money?

Balancing different marketing strategies is a tough task for business owners. SEO promises long-term benefits but often takes too long to show results. Meanwhile, paid advertising can deliver quick visibility but comes with a hefty price tag. Striking the right balance between these costly, time-consuming methods is essential but challenging.

Paid ads will break the bank

Paid advertising can deliver quick visibility but comes with a hefty price tag. Investing in PPC campaigns, social media ads, or sponsored content can quickly burn through your marketing budget, especially for small businesses. The cost per click or impression adds up, and there’s always the challenge of standing out in a crowded ad space. Plus, paid ads require constant adjustments and monitoring to maintain their effectiveness.

SEO = way too Slow

SEO promises long-term benefits but often takes too long to show results. Optimizing your website, consistently creating high-quality content, and building backlinks are all essential but slow-moving processes. It can be discouraging to wait months—or even years—to see significant organic traffic and ranking improvements.

let us be your guide

A Vision

The vision of financial prosperity, more time with family, and the satisfaction of seeing your hard work pay off is what fuels your passion and dedication. Imagine having the autonomy to make impactful decisions, innovate, and lead your business to new heights. Our mission is to turn that dream into reality, providing you with the tools and expertise to thrive in the digital world and help you build not just a website, but a steady stream of customers who are interested in your services.

A Dream

Your dream encompasses more than just financial gains; it’s about creating a legacy, making a difference in your community, and achieving personal fulfillment. As a successful business owner, you gain the ability to shape your destiny, providing not only for yourself but also creating opportunities for those around you. The journey to success is filled with milestones that bring immense pride and a sense of accomplishment.

A Future

Visualize waking up each day with the confidence that your business is growing steadily, attracting new customers, and generating consistent revenue. You have the flexibility to set your own schedule, allowing more precious moments with your family. This dream is within reach, and it all starts with a strong online presence.

Your Solution

Our strategy will help you leverage the speed of paid ads while working towards the cost benefits of SEO

Start with paid ads to quickly increase visibility and drive traffic. Use the data from these campaigns to identify top-performing keywords and audience behaviors. Then, implement an SEO strategy, incorporating these insights to optimize your website and create targeted content. Continuously monitor and adjust both strategies to maximize effectiveness. By synergizing paid ads and SEO, you accelerate organic growth and ensure sustained marketing success. Effective SEO is the destination, paid ads are the bridge.

Step 1 - Launch Paid Ad Campaigns for Quick Wins

Objective: To rapidly increase visibility, drive traffic, and gather valuable data.Identify Target Audience: Begin with defining your target audience based on demographic, geographic, and psychographic parameters.Select Platforms: Choose platforms where your target audience is most active such as Google Ads, Facebook, Instagram, or LinkedIn.Create Ad Content: Develop compelling ad creatives and copy that clearly convey your value proposition and call to action.Set Budgets and Bids: Allocate an initial budget and set competitive bids to ensure your ads get the necessary visibility.Launch and Monitor: Roll out the ads and closely monitor their performance. Track key metrics such as click-through rates (CTR), conversion rates, and cost per acquisition (CPA).

Step 2 - Analyze Data to Inform SEO Strategy

Objective: Utilize insights from the paid ads campaign to fine-tune SEO efforts.Evaluate Top-Performing Keywords: Identify the highest converting and lowest CPA keywords from your ads. These keywords are indicative of what your audience is actively searching for.Assess Audience Behavior: Analyze user behavior data such as time on site, bounce rates, and pages visited. This helps understand the content and user experience elements that engage your audience.Refine Buyer Personas: Fine-tune your audience segments based on ad interactions, which helps create more targeted SEO content.Competitor Insights: Use insights from ad performance compared to competitors’ ads to identify gaps and opportunities in your broader SEO strategy.

Step 3 - Implement and Optimize SEO Campaign

Objective: To build on the quick wins from paid ads and accelerate organic traffic growth.Optimize On-Page SEO: Incorporate top-performing keywords into meta titles, descriptions, headers, and content. Ensure your website is technically sound with fast loading times, mobile compatibility, and proper indexing.Content Development: Create high-quality, keyword-focused content that aligns with user interests identified during the paid ad campaigns. This includes blog posts, articles, and landing pages.Link Building: Develop a link-building strategy using the insights from your analysis. Target authority sites and relevant industry blogs for backlinks.Continuous Monitoring and Adjustment: Track the performance of your SEO efforts using tools like Google Analytics and Search Console. Adjust strategies based on ongoing data analysis to ensure continued improvement.

Step 4 - Synergize Both Strategies for Long-Term Success

Objective: To create a continuous loop of optimization between paid ads and SEO.Reinvest Learnings: Regularly feed back the insights from your SEO efforts to refine your paid ad campaigns.Budget Allocation: Adjust your budget allocation between paid ads and SEO based on performance to maximize return on investment.Integrated Metrics Dashboard: Use an integrated dashboard to monitor key metrics from both paid ads and SEO in one place for a holistic view of your marketing efforts.

An example of boosting online traffic can be found a website that we built for one of our Denver based customers, Cavitt Complete. They realized a significant boost in their online presence. Within a year we were able to double their website traffic and help grow their revenue.

Our Plan - Your Success

How It works
As a highly effective website development agency focused on the growth of small business, we are honored to help guide you on your journey to thrive in the digital landscape. Our website development services are designed not only to create stunning websites but also to support your overall business growth in Denver and beyond. Here’s how we make it happen:

Our journey together begins with a comprehensive consultation. We take the time to understand your business, your goals, and your target audience. By getting to know your unique needs and challenges, we can create a strategy that aligns perfectly with your vision. This personalized approach ensures that we are not just building a website but crafting a digital solution tailored specifically to your business.

Our team of experienced web developers will craft a custom website that reflects your brand’s identity and resonates with your audience. We focus on usability, aesthetics, and functionality to ensure your site not only looks great but also provides an exceptional user experience. Whether you need a sleek, modern design or something more traditional, we have the creativity and expertise to bring your vision to life.

After rigorous testing to ensure everything runs smoothly, we launch your website. We handle all the technical aspects, so you can focus on what you do best—running your business. Our launch process is seamless and efficient, minimizing any disruption to your operations. We ensure that your site is fully functional, visually appealing, and ready to impress your audience from day one.

Post Deployment ongoing Support

We’ll focus on learning your business and gain a thorough understanding your challenges. Our team isn’t just skilled in web development; we’re passionate about helping small businesses succeed. With a friendly, professional, and motivational approach, we ensure you have the tools and support needed to thrive in the digital landscape. Partner with us and transform your online presence into a powerful asset for growth. Together, we’ll turn your business dreams into reality.

Why Choose Bold?

We are invested In Your Success
 

We’ll focus on learning your business and gain a thorough understanding your challenges. Our team isn’t just skilled in SEO and ad management; we’re passionate about helping small businesses succeed. With a friendly, professional, and motivational approach, we ensure you have the tools and support needed to thrive in the digital landscape. Partner with us and transform your online presence into a powerful asset for growth. Together, we’ll help your business get to the next level.

Our Approach

Our goal is not just about creating a website but rather taking your website visitors down the path to learn about your business, and to be inspired with how your services will help them. A website can be more than just a poster or a digital business card with contact info. We will make it your opportunity to tell your story in a visually engaging way and to inspire people to take action and contact you. A website from Bold Stripes Digital will function as an intelligent and articulate company representative engaging potential customers 24 hours per day.

We get there by building a partnership that supports your long-term success. We take pride in our ability to understand the unique needs of small businesses and deliver solutions that drive real results. From the initial consultation to ongoing support, we are committed to providing a service that goes beyond your expectations.

Our Focus

We believe in the power of a well-crafted marketing strategy to transform your business. Our team combines technical expertise with a deep understanding of what makes small businesses succeed in today’s digital landscape. By focusing on your community and your specific business needs, we create websites that are not only visually appealing but also strategically designed to help you achieve your goals.

We Win Together

Join the many small business owners who have trusted us to elevate their online presence and drive growth. Let us help you navigate the digital landscape with confidence and ease. Your success is our success, and we are here to make it happen.

What our Clients Say

Bold stripes media was instrumental in helping me build a credible political Campaign through a well organized easy to navigate and concise website, as well as taking the time to do one on one consultations to…

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Guillermo D
Colorado House Candidate

Bold Stripes Media did a fantastic Job getting my company a website. They work very closely with me getting insights into my business and using that to come with a website that reflects the company’s…

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Yaya K
Bright Grid Technical

Rocco is one of the most genuine people I’ve collaborated with! He has a fantastic demeanor and goes the extra mile to be sure he exceeds client expectations. He’s an excellent listener and because of this delivers…

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Darlene V
Simply Business

A must have partner for small business! They exceeded my expectations with our website design. Expanding our customer base and driving real revenue through the many web search options. Ivan and Rocco …

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Brandon H
Smokin' Outlaw Kitchen

Answers for Your FAQ

We are certain you will have questions about moving forward with a new website. We invite you to contact us or you can call or text us at 720-449-1110, otherwise see some of our most commonly asked questions below.

The timeline varies depending on the complexity of the site, but most projects are completed within 4-6 weeks. We work efficiently to deliver high-quality results within a reasonable timeframe. For us to do our best work, we will collaborate with you frequently and will request assets such as logos, photos, and key messaging with your service. With quick turn around on these items we can finish a small business website in about 2 weeks.  

We offer ongoing support and maintenance packages to help you with updates and improvements. You can rely on us to keep your website up-to-date and functioning smoothly.

Absolutely! We can revamp your current site to improve its design, functionality, and performance. Whether you need minor tweaks or a complete overhaul, we’re here to help.

Our prices vary based on the project’s scope. Contact us for a free consultation and detailed quote. We offer competitive rates and flexible payment options to suit your budget.

Yes, all our websites are designed to be responsive, ensuring they look great and function well on all devices, including smartphones and tablets.

Yes, we offer content creation services to help you develop engaging and SEO-friendly content for your website. Our team of professional writers can create compelling copy that resonates with your audience.

We implement the latest security measures to protect your website from threats. This includes SSL certificates, regular updates, and secure hosting solutions.

Yes, we can integrate various third-party tools and plugins to enhance your website’s functionality. Whether it’s for e-commerce, marketing, or customer engagement, we have the expertise to implement the right solutions.

Our process includes initial consultation, planning, design, development, testing, and launch. We work closely with you at every step to ensure your vision is realized.

We strive to meet deadlines and keep you informed throughout the project. If any delays occur, we communicate promptly and work diligently to get back on track.

No, we provide transparent pricing. All costs are outlined in the initial quote, and any additional expenses will be discussed and approved by you before proceeding.

Yes, we offer flexible payment options to make our services accessible to small businesses. We can discuss a plan that fits your budget during the consultation.

There is no deposit or upfront payment required. 

Of course! Contact us for a free consultation, and we’ll provide a detailed quote based on your specific needs and requirements.

We use a built our websites on the WordPress platform. In some cases we provide a custom solution developed using various languages aside from a specific builder platform. 

Yes, we provide secure and reliable hosting solutions to ensure your website is always online and performing optimally.

Absolutely! We offer SEO services to improve your website’s visibility and rankings on search engines. Our strategies include keyword research, on-page optimization, and more.

We’re here to assist! Whether you need new content or improvements to existing content, our team can provide the support you need.

 

We use proven SEO techniques and best practices to improve your website’s rankings. This includes optimizing content, improving site speed, and ensuring mobile-friendliness.

Yes, we can integrate your social media accounts with your website to enhance your online presence and engagement with your audience. We can do this through embedding YouTube videos into your web pages or linking to your social media accounts.

 

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